YELLOWBIRD

Keep hot sauce weird.

Yellowbird is hot sauce that is made with love (and a whole lotta peppers) in Austin, Texas. The founders, Erin and George, started Yellowbird over a decade ago and had their hearts set on a new vision for their bird. What started as a farmer’s market product had flown to new heights, but the design itself hadn’t evolved alongside them. This is where we come in. When we compared Yellowbird to other hot sauces, two major qualities stood out to us. Their super simple ingredient list (rivals a sauce you’d make at home) and the approachable heat levels that make this sauce perfect for daily pleasure. When compared to the big name hot sauce incumbents and melt-your-face-off boutique brands, Yellowbird occupies the perfect place in the middle. It’s a modern hot sauce crafted for everyday use.

gander_yellowbird_cs_1@2x
gander_yellowbird_cs_2_2@2x
gander_yellowbird_cs_3@2x
gander_yellowbird_cs_4@2x
gander_yellowbird_cs_5@2x
gander_yellowbird_cs_9@2x
gander_yellowbird_cs_10@2x
gander_yellowbird_cs_11@2x
gander_yellowbird_cs_4@2x
gander_yellowbird_cs_13@2x
gander_yellowbird_cs_14
gander_yellowbird_cs_15@2x

How We Helped:

Strategy
Identity/Branding
Packaging
Positioning
Art Direction
Web Design
Web Development

Strategy
Branding
Illustration
Signage
Merch
Social Media
Art Direction

Who Helped Us:

Who Helped Us:

Web Development Partner:
FAV Solution

Photography:
Evan Robinson

Cocktails prepared by Stephen Palahach

Setting and furnishing provided by ANGL.

 


Web Development Partner:
FAV Solution

* { cursor: pointer; }